Founder @ Uprankly | SEO & AI Search Software
Topic Title
Recreating the WordPress Distribution Model for SaaS
Topic Description
This session is based on my experience of building a distribution system for the products we are developing at Uprankly. Many of the ideas also came from studying how successful SaaS and WordPress products get their users. We’ll look at freemium, niche SEO, communities, word of mouth, social media, founder-led marketing, affiliates, partnerships, and other ways of getting a product in front of users. We’ll start with something familiar to us: how WordPress products are distributed. Then we’ll see how the same ideas can be used to build a distribution system for a SaaS product. The goal is to make SaaS distribution easier to understand and help you decide which strategies could work for your own product.